assalamualaikum peeps. here the answer for the question that madam had given to us by form a group of member to discuss this case study and me discuss this answer with my partner, Fariddudin.
1) Yes, It is a threat to traditional telephone companies.
Mobile phones have become such an important aspect of everyday living and have
given rise to a vast array of cellular phone companies to answer the demands to
this huge market. This competition among companies has dramatically raised the
quality of cellular phones, as the makers strive to create product offers that
are better than of the competition. Gone are the days where a cell phone is
just used to make and receive calls and text messages. The demand for cellular
phones is just as great, if the Traditional telephone companies not adopt to
this changes of technology, Yet it will being abandoned and forgotten.
Traditional Telephone companies should adopt changes of
technology such as phone can do banking, connect to the internet, take high
quality photos, play music, watch movies and the users can install a variety of
applications through the Android or Istore that allow the users to do all sorts
of things – a technological advancement that would have sounded absurd just
twenty years ago. The demand for cellular phones is just as great as the demand
for serviced apartments as everybody wants to have the best on the market and
this is counter-strategies that will cover from all aspect to ensure the
traditional phone can compete as well as other Telephone Companies does it.
2. The barriers to entry for this new technology based on
Porter’s Five Forces are :
1.
The threat of the entry of new
competitors
2.
The intensity of competitive rivalry
3.
The threat of substitute products or
services
4.
The bargaining power of customers
5.
The bargaining power of supplier
3. The company choose to practice the focused strategy based on the three generics strategies. It
is because to target to a niche market and they concentrates on cost leadership.
to become a low cost producer in the industry allows the company to lower price
to customers and target the narrow market such as the phones specified for elderly
people yet competitors with higher costs cannot afford to compete with the low
cost leader on price.
4. The Value Of The Business of
using cell phones as a payment method
In any payment mechanism, the key entities of the value chain are:
1. Merchants – accept payments from the consumers by
reading the card at the Point of Sale (PoS) machine
2. Acquirers – hold merchant accounts and manage merchant
payments
3. Payment networks – Connect and switch transactions
between merchants & issuing banks
4. Issuers – manage consumer accounts and also take the associated risk
5. M-Wallet/Stored Value Account (SVA) – Issue and
provisioning of the mobile wallet/SVA (only if case mobile payments)
Mobile payment is a
part of the mobile transactions and is catching the imagination of a lot of
people. This is clear evident from the number of comments I got on my last post
“Mobile Payments – Will the Consumers Adopt it”. In the
last post, I had discussed the consumer issues. Now I am going to talk about
the emerging business models in the mobile payment space and the pros and cons
of each of the model.
5. Types of
regulatory issues might occur due to this type of technology ?
I- software patents
II- Blatant copying
Eg: Galaxy products use Google's
Android operating system, which directly competes with Apple's mobile software.
III- violated patents and
trademarks
In
the world of smart phones and tablet computers, being sued for alleged patent
infringements could be considered a badge of honour, a sign your products are
cutting edge, a threat to rivals.
Eg: Apple is suing the likes of Motorola, HTC
and Samsung; Nokia is suing Apple; everybody counter-sues each other.
That's all for this discussion, thanks much for reading . zaijian
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